Archive for October, 2007
Friday Fun - The Day I Found Out that I Was A Serial Killer
What is in a name? Quite a bit apparently. My name is Anthony Wayne Allen Mannor. That’s a mouthfull. My middle name, Wayne, is my grandfather’s first name. Yes, Wayne Mannor - Like Batman’s house. I talked about this on Tim McAlpine’s blog a little.
Well, when you are familiar with something - things pop […]
Popularity: 11% [?]
Brand Killers - what not to do to your credit union.
I am also posting this in the How-To section because I almost titled this post “How to kill your brand”
Here is the background. I have been over and Denise Wymore’s site (which I love) and we have been discussing what she calls Pirate Marketing and I call Ghetto Marketing. The conversation has been great. We […]
Popularity: 14% [?]
Owner vs. Member vs. Customer. What do your members want?
I was over at CUSkeptic’s site. He picked up the mantle of how you address the people who give you money and what they would choose to be called if THEY had the choice.
Here is my opinion.
Being a member makes me feel like something is required of me. I need to attend meetings or donate money. It requires […]
Popularity: 8% [?]
Pink is the new bank! Branding with color.
I was reading Tim McAlpine’s blog (Currency Marketing) where he talks about his 22 immutable laws of branding. I responded to his post suggesting that I would like to see a credit union “Go Pink”.
I know what you are thinking. “Have you lost your mind?” - Gimme a second to explain.
Think what IBM did back […]
Popularity: 15% [?]
Friday Fun Quiz - Are you qualified for youth marketing?
I know I am guilty of it. Getting into the head of today’s youth gets harder and harder for every year you get older. Lucky I am immature and surround myself with teenagers and 20-somethings. Even if that does make me the “Creepy old dude”. Here a few things to remind you of your age […]
Popularity: 4% [?]
Bank of America Beat Us To The Punch, Again.
Ok, so it’s not like we can’t do it too - punch back that is. But its like having sand kicked into your face, again and again. I was a little guy, skinny and gangly - then I started drinking milk…
Sorry, it is a little late and I just read an article that frustrates me. […]
Popularity: 13% [?]
Friday Fun - Brand Awareness and Dead Animals
So, I don’t know if you know who Darren Brown is. He has a show on SciFi Channel called Mind Control. I enjoy the show because it gives you a bit of insight into the human brain and how it works. It is a tad on the geeky side, but he also had a […]
Popularity: 9% [?]
Bad Design or Fear of Committment?
After my last post I got an email from a friend/colleague.
He and I were discussing the various cryptic messages that we get from clients. Not all of them are credit union clients, but it is not uncommon to hear these types of things from a client.
“It doesn’t do anything for me.”
“I’m not wowed by […]
Popularity: 11% [?]
How To Speak “Graphic Designer” for Credit Unions
Over the past 12 years of my personal career and the accumulative experience of my team, we have found one thing to be constant. Technology creates confusion.
Other than the agency, I also own and run an internet marketing and design company for about 10 years. About 6 years ago I met up with an old […]
Popularity: 19% [?]
