Credit Union Marketing

Branding vs. Blanding – Making Your Credit Union Stand Out!

Jeffry Pilcher said “Prototypical Blanding” today and I had to figure out a way to use it in a post!
Ok, first let’s get a few things out of the way. While I may have only been in the CU game for about 7 years, I have been in branding and marketing for about 15 years. […]

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Brand Killer: Dear Credit Union – Why don’t you love me anymore?

I had to get some papers notarized. I don’t have to do this often, but enough that I have a regular place that I go to get this done.
But there is a new shopping center near my neighborhood. Now, I am not rolling in so much dough that I walk around in a top hat, […]

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I got mad so you don’t have to

Wow it has been quiet around here. But there is a good reason.
I have been busy flattening the top of my forehead by slapping it repeatedly on my desk. It was slightly involuntary, but I call this tried and true practice “Launching a website”.
Yes, I know my methods are controversial, but aren’t most genius-like endeavors? […]

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Friday Fun - The best of the CU blogosphere

Ok, I have to admit that I pilfered a bit of this list from Jeffry Pilcher’s new blog called The Financial Brand. But the reviews are all mine. If I left anyone out, blame Jeff.

Blogs AboutCredit Union News and Marketing

Currency Marketing’s CU Brand Blog - I like Tim and Nala and all the Currency […]

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Social Media and Credit Unions: A Recap from MAC 2008

To the folks who regularly tune in, thanks – I hope you find this helpful.
To the folks who attended the Marketing Association of Credit Unions 2008 Conference and Awards, I am compiling a list of the links that I mentioned in my presentation. I hope it helps in your presentations to your board and executive […]

Popularity: 77% [?]


Twitter is your credit union marketing wingman

Hello ladies, have you met my friend Twitter?
Twitter is the perfect marketing wingman. He will tell everyone around you about the things that make you great. He will even go out and bring cool people to you. He is awesome like that. But not only is he a great wingman, Twitter makes a pretty good […]

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CUHype.com makes it to the “Top”!

I just found out yesterday that CUHype.com was given a spot on the Alltop Marketing Blog!
For those of you who do not know, Alltop is the newest project from serial entrepreneur Guy Kawasaki.
Ok, you might not know Guy Kawasaki. He started with Apple way back before LCD monitors and iPods. Then he grew into a […]

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Why is your credit union website so ugly?

You know who you are. You had your site designed 5, 6 or 7 years ago. It was designed for an 800 pixel wide screen, or even worse, 640×480.You may not even know that your “drop-down” menu systems (if you even have one) don’t work on the new browsers because your IT department won’t let […]

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Friday Fun - Is all press good press?

I know I have been out of the fray a little. Between preparing for MAC and Twitter and a bunch of new projects, I am afraid the blog has been neglected. Hopefully this story will bring a little smile and like a dozen roses, allow you to forgive me for my absence. A few weeks ago the Office of Government […]

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Enough already! Credit union blogging is not for everbody!

Anyone who reads credit union blogs, likely reads OpenSourceCU. Yesterday they had a comment that said:
If I hear one more vendor referring to their social media clique members using terms like “cool kids” or “big brains”, I am going to puke. Just take a look around at some of the posts on this site and […]

Popularity: 100% [?]