Credit Union Podcasting

Does Your Credit Union Have a ButterFace?

Don’t let your credit union web site be dismissed as a Butterface. Find out how an why you need – no, MUST have a new web site.


Caution: Social Media Cuts Both Ways

Your credit union has nothing if it doesn’t have a brand. A brand works both ways

1. The message you present your members
2. The message your members present on your behalf

Both are equally important. You need to control both as much as you can. This is a good start, but as always – keep your ears and eyes open. What you are laughing about and sharing with your friends via YouTube could be happening to you and your credit union.


Suicide by Internet – Special Marketing Victims Unit

We have been watching newspaper shrinking up, consolidating and dying. Just the other day, reports came out that The San Francisco Chronicle is basically being sold for scrap.
“The Chron” has been a major paper in this area for 100 years or so. My dad used to have me run down to the 7-11 near my [...]


I got mad so you don’t have to

Wow it has been quiet around here. But there is a good reason.
I have been busy flattening the top of my forehead by slapping it repeatedly on my desk. It was slightly involuntary, but I call this tried and true practice “Launching a website”.
Yes, I know my methods are controversial, but aren’t most genius-like endeavors? [...]


Social Media and Credit Unions: A Recap from MAC 2008

To the folks who regularly tune in, thanks – I hope you find this helpful.
To the folks who attended the Marketing Association of Credit Unions 2008 Conference and Awards, I am compiling a list of the links that I mentioned in my presentation. I hope it helps in your presentations to your board and executive [...]


How To: What to do when your CU gets Blogjacked

Look, I am no lawyer, and if you get blogjacked, a lawyer is likely to be your sidekick in your blog crime-fighting adventure. I am merely an assistant, a learned advisor, even a friendly guy at the gas station offering you directions.
Consider me Q to your James Bond. Maybe even the Obi Wan to your [...]


Welcome to the Stupid Life CU

So I was going through my blog feeds and I went to YES Summit (Excellent Blog) and read a small post about CUs and Second Life. I know what I am about to say may scream blasphemy to my pro-cu-tech amigos but here it goes…
I have never seen SL as an opportunity for credit [...]


Embrace the poop!

I haven’t been sleeping much lately. My whole family has a cold, my daughter has a fever and my new son is having a hard time breathing from the congestion. So my daughter wakes up every hour, the boy wakes up every half hour and I never wake up because I never fall asleep. So, [...]


Congratulations First New York FCU on your new blog!

First New York FCU launched their blog recently and I would like to give you an opinion – since I have so many.
First the not so great stuff. FNYFCU is using a standard template. It isnt really branded well to the credit union. I made the same mistake and launched with [...]


5 Things You Should Know Before Setting Up Your Credit Union Podcast

The word on the street is….
Podcasting.
Thats the stuff man, thats the dope, thats the new wave – maybe…
Look, I am not all that convinced yet. Podcasting has it’s place. I am just not sure that the place is a credit union website. The idea behind podcasting, for those who don’t know, is an audio file [...]