Pet Peeves
If sex is selling then I am buying!
Some of you may remember a post I wrote a while back where I quoted a credit union marketing executive who said that their members wouldn’t know the difference between a postcard with a pretty design and one printed in black and white with a rate on the front.
It still hurts my stomach to write […]
Popularity: 4% [?]
Brand Killer: Dear Credit Union – Why don’t you love me anymore?
I had to get some papers notarized. I don’t have to do this often, but enough that I have a regular place that I go to get this done.
But there is a new shopping center near my neighborhood. Now, I am not rolling in so much dough that I walk around in a top hat, […]
Popularity: 40% [?]
Your brand is a set of promises. Don’t be a liar.
I know we talk about branding and design and all those fun and fascinating things. But we haven’t spent a lot of time defining what branding is. Branding is just a set of promises that you make to your members or customers. That’s it. It is nothing more fancy or complicated than that.
Now, the complicated […]
Popularity: 26% [?]
Payday Loans and Check Cashing = Black Market Banking?
First, let me get this off my chest - I HATE payday advance and check cashing services. I think they are black holes of the financial world that suck in the lowest earners and financially ignorant people of our society. Nothing against the people who use them. I have used them in my youth.
I have […]
Popularity: 11% [?]
Take my checks and shove em!
Thats how I felt this morning. I have to say that I am still irritated. Probably overly so without real reason. What happened?
The bank that handles two of my personal accounts went with envelope less deposits through the ATM. See, I have heard of these but none of my banks or credit unions have yet […]
Popularity: 20% [?]
Pet Peeves - Stop Marketing With Colored Copy Paper!
Ok, here is a new segment - Pet Peeves.
I usually keep things like this to inside my circle of friends or colleagues, but since we are all in the same boat, I think I can share with you.
STOP USING ASTROBRITE AND FLOURESCENT PAPER TO MAKE SIGNS!
Guys, please, this looks ridiculous.
I know it is cost effective, […]
Popularity: 9% [?]
